LG to expand Optimus series

Telecom Lead @ Mobile World Congress 2013: LG is expanding its Optimus series.

Optimus L Series II — on the Android Jelly Bean 4.1.2 OS — will be unveiled in Brazil this week.

The Korean consumer electronics major — announced at the ongoing Mobile World Congress 2013 — says single and dual SIM models being introduced in the other markets of South and Central America, Europe, Asia, Middle East and Africa.

Recently, the company introduced Optimus L7 II in Russia.

LG is betting on its smartphone business and considering emerging telecom markets as focus area. In Q4, 2012, LG Mobile reported 7 percent unit increase quarter-on-quarter in mobile handset shipments to 15.4 million with more than half of the units coming from smartphones.

Despite pressure from Samsung, Apple and Nokia, LG’s smartphone shipments in Q4 grew 23 percent compared to the previous quarter, increasing to 8.6 million devices from the 7 million in the third quarter.

Sales of premium LTE smartphones such as Optimus G and Vu:2 increased in the fourth quarter, as did the L-series and Google Nexus 4.

With more European and emerging markets introducing LTE services this year, LG plans to increase smartphone revenues and market share by launching follow-up devices to Optimus G and the L-series as well as the new F-series.

“The Optimus L3II is a versatile phone for the smart and stylish individual. Its improved user experience makes this an attractive device for customers who want to express their sense of style without sacrificing functionality,” said Jong-seok Park, president and CEO of LG Electronics Mobile Communications.

Features of Optimus L3 II:

OS: Android Jelly Bean 4.1.2
Processor: 1 GHz Single Core
Display: 3.2-inch QVGA IPS
Memory: 4 GB / 512 MB RAM
Camera: 3.0MP
Battery: 1,540mAh
Size: 102.6 x 61.1 x 11.9mm (Single SIM) / 102.9 x 61.3 x 11.9mm (Dual SIM)
Colors: Indigo Black, White, Pink, Titan

editor@telecomlead.com

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