Telecom Lead Asia: Globe Telecom, a telecommunications
provider in the Philippines and Flash Networks, a provider of mobile Internet
optimization and monetization solutions, expanded their relationship with the
implementation of new Harmony value-added services to launch Harmony
Monetization solutions.
The company said that Harmony Monetization solutions will
provide their subscribers with a superior user experience.
“Since choosing Flash Networks as our optimization
vendor back in 2008, we see them as a committed long-term partner in the
evolving needs of our dynamic market,” said Peter Bithos, Senior Advisor
for Consumer Business of Globe Telecom.
Globe has selected Flash Networks and its suite of mobile
Internet optimization and monetization solutions to meet the increased demand
for mobile data by reducing data load on the network, which improves the
quality of the user experience, frees up bandwidth, and lowers transport costs.
“We are thrilled to have been chosen by Globe to
execute their mobile data strategy. As early adopters of new technologies and
services, Globe provides their subscribers with the most innovative solutions
that exist in the market today, ensuring that they continue to receive the best
possible user experience,” said Liam Galin, president and CEO of Flash
Networks.
Furthermore, Globe Telecom said that Harmony Analytics
provides them with insight into their mobile traffic.
In order to support the suite of broadband and data
services that it offers, Globe has started to embark on a US$790 million
network modernization program to prepare its network for more bandwidth-heavy
services such as broadband and data.
The telecommunications company has more than 27 million
users.
Recently, Globe Telecom launched its GCASH mobile app for Apple iPhone and Blackberry
smartphones. GCASH is a mobile commerce service offered by globe telecom.
