Telecom service provider Vodafone on Wednesday said its Super Network Operations Center (SNOC) and Super Network Experience Center (SNEC) in Pune, India, are contributing to improve customer experience.
Vodafone said SNOC – spread across 40,000 sq. feet with a housing capacity of 600 resources – is equipped with CO2 monitoring system, photo-hydro ionization cells with modern access control and energy efficient fixtures.
SNOC captures performance of Vodafone’s 120,000 telecom sites.
Main benefits of SNOC include 20 percent improvement in efficiency, 38 percent more efficiency as compared with other NOCs in India, 46 percent reduction in data consumer complaints as compared with last year, more than 30 percent increase in 3G Network Quality Index in key 3G regions, said Vodafone India.
This apart the SNOC enabled Vodafone India to benefit from average 40 percent reduction in alerts for value added service activation, caller ring back tone, missed call alert and cell tick (flash) services, 77 percent reduction in alerts for IT applications like CRM, Microsoft Exchange, etc, 38 percent reduction in mean time to restore for key regions.
India is the largest data traffic market for Vodafone globally.
“We are deploying 1,000 sites per month in India. We recently beat Germany in terms of data growth with 99,000 TB data,” said Vodafone officials.
Technology strategy
Vodafone said its technology framework is to get future fit to meet the emerging needs from customers.
Effective operating model, customer centricity, cost leadership, managing life cycle are the pillars of its strategy.
To improve customer experience, Vodafone India has already invested in 100G national backhaul which is the largest 100G network in India and second largest in the world. Out of 134,000 km optical fiber, 49,000 kms are 100G network. Vodafone is planning to expand 100G network in more areas in phases.
The company is the first telecom operator to offer HD voice on 100 percent network.
SNOC has already assisted the telecoms to improve quality and availability of services; pro-active customer experience management; provide consolidated view of entire operation; pro-active operation mode for efficiency; achieve single source of truth; improve resource utilization and efficiency, etc.
The company will also be setting up its Super Network Experience Centers in Delhi in one month and Bangalore within 12 months.
Earlier, Vodafone NOC used to handle 2.7 million alarms. After creating SNOC, it can be reduced to 6,000 actionable tickets using intelligent technologies. The SNOC provides a unified view with dash boards. Moreover, using new technologies, Vodafone can get actual user experience.
Vodafone said 20 percent employee productivity and 30 percent reduction in mean time to restore (MTTR) for key regions were some of the other benefits from the network center.
