The company has already started delivering free 4G LTE SIMs to its subscribers who have 4G LTE enabled handsets.
The company also unveiled its 4G LTE logo during the ongoing GITEX Technology Week 2014 in Dubai on Sunday.
Pakistan is in the midst of an internet revolution, at the heart of which is the increasing uptake of smart devices and mobility. Connectivity via handsets already exceeds the number of connections through fixed line, and majority of first-time users experience the internet for the first time through their smartphones.
Warid Telecom does not have 4G license
The Abu Dhabi Group-owned Warid, the only mobile operator that refrained from participating in the recently concluded mobile spectrum auction in Pakistan, will now directly jump from 2G services to 4G technology.
Earlier, Pakistan Telecom Authority (PTA) in a press release dated 23 April 2014 said that Warid Telecom would seek permission of PTA to launch 4G.
This follows media reports suggesting that Warid Telecom would launch 4G without participating in the 4G auction.
In fact, PTA Chairman Syed Ismail Shah held a meeting with Warid Telecom CEO Muneer Farooqui in Pakistan in April.
The meeting discussed the reports of Warid Telecom launching 4G services without participating in Next Generation Mobile Services Award (NGMSA).
“Though the existing license of Warid is technology neutral, it would properly seek PTA’s consent. PTA will look into such a request based on the license conditions and in the best interest of the cellular industry and 3G and 4G,” PTA said in Apri.
PTA said that 4G LTE services by the existing licensee will have to go through a process as per their license conditions as well as requirements of assuring proper coverage and quality of service, enhanced monitoring requirements and commencement permission by PTA.
In Pix: (L-R)
Ericsson President – Region Middle East Rafiah Ibrahim with Warid Telecom CEO Muneer Farooqui
Baburajan K
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