MWC Shanghai: China Unicom for new business models on 5G Live TV

ZTE and China Unicom

ZTE announced it has signed a strategic cooperation agreement with China Unicom on 5G Live TV at MWC Shanghai 2019.

Under this partnership, ZTE and China Unicom will build a joint operation team, focusing on the development and application of 5G Live TV innovations and 5G network technologies, the company said.

Broadcasting is viewed as one of the best promises offered by 5G thanks to the large bandwidth of 5G that guarantees the shoot-and-transmit capability of multi-camera video sources.

The 5G Live TV solution will also utilize the edge computing of MEC vCDN that provides the real-time processing and distribution of video content with technical support.

In addition, the partnership explores innovations in services and business models. For instance, based on the smart recognition technology of MEC, player profile can be displayed in real time to meet personalized demands of spectators.

The companies also plan to launch value-added services, such as VIP view, real-time social interaction, food ordering, and hotel booking. These innovative business models will bring new revenue generation opportunities.

Moving forward, ZTE will collaborate with China Unicom on the application of 5G Live TV solution by virtue of its leading technologies.