Ericsson inks new broadcasting deals @ NAB Show 2017

EricssonEricsson announced – at NAB Show 2017 – that Bridge Alliance members will deploy its Unified Delivery Network (UDN) across 12 countries in the Asia Pacific region.

UDN content delivery network (CDN) connects content providers with the last mile reach of network operators.

Bridge Alliance covers 34 members who serve more than 800 million customers. The alliances goal is to build capabilities and create value for its members by enabling roaming services, offering multi-market enterprise and IoT solutions.

Bridge Alliance’s members include: Airtel, AIS Thailand, CSL Mobile Hong Kong, CTM Macau, Globe Telecom Philippines, Maxis Malaysia, MobiFone Vietnam, Optus Australia, Singtel Singapore, SK Telecom South Korea, STC Saudi Arabia, SoftBank Japan, Taiwan Mobile, Telkomcel Timor-Leste, Telkomsel Indonesia, Turk Telekom, and Viva Bahrain and Kuwait.

“We want to tap into the rising consumption of over-the-top (OTT) services and video content by introducing a win-win business opportunity to our members,” said Eileen Tan, chief executive officer, Bridge Alliance.

This partnership enables collaboration between content providers and Bridge Alliance members, offering them an opportunity to play a significant role in the content delivery value chain. The content distribution platform provides last mile network access, delivering video and web content into deeper caches while providing a better user experience.

Ericsson is launching its content discovery ecosystem at NAB Show 2017.

The ecosystem will bring together a range of TV and movie data sources as well as software services that help understand and act on the data.

Broadcasters, content owners and service providers will have access to TV and movie data sets including images and poster art, clips and trailers, ratings, cast and crew information, series and episodic data and much more.

Partners’ data sources are pre-integrated within the ecosystem and linked across all platforms via unified IDs to enable universal search, speeding up time to market and reducing development costs. The ecosystem is pre-integrated with the Ericsson MediaFirst solution suite and can integrate easily with existing systems and infrastructure.

Launch partners include ColorTV, Internet Video Archive (IVA) and XroadMedia.

Meanwhile, Ericsson and Inspur Software Group, a cloud computing and big data service provider, announced partnership to deliver TV services at web speed to China, the largest pay TV market in the world. Inspur will utilize Ericsson’s MediaFirst solution.

Shandong Cable Network will be the first to deploy the new TV platform in China. The service will deliver live and on-demand TV content to 20 million subscribers in 17 cities across the Shandong Province.