Telecom Lead America: Flingo, a publisher of Smart TV apps, announced that Samba, its new interactive TV platform, will be integrated into Haier Smart TVs to synchronize any second screen — tablet, phone or PC — with live TV shows.
Samba automatically recommends related online videos or similar TV programs, and generates real-time information and social media discussions about the TV program currently playing. It delivers capabilities such as check-ins, tweets, polls, quizzes, cast and crew information, and special offers directly on the TV itself.
Flingo has a unique approach of embedding its content recognition technology into the TV itself, rather than relying on the microphone from second screen devices to identify broadcast content playing on the TV. Flingo’s technology can identify related content within a few seconds of changing channels, and makes this context available to applications running on the TV or any device within the home.
“Watching TV is so much better with friends, and our partnership with Haier allows us to bring Samba, our world class Social TV solution to one of the fastest growing TV manufacturers in the world,” said Ashwin Navin, CEO and co-founder of Flingo.
Aywin Zhou, general manager of Platform and Services at Haier, said: “Our customers are seeking a powerful television experience whether they’re watching live sports, primetime television or blockbuster movies. With Samba, Haier customers have everything from recommendations, what’s trending on social media, and information about the show and cast at their fingertips on the TV and on the second screen.”
Flingo publishes more Smart TV apps than any other company in the world and is a product and service of Free Stream Media Corp. Flingo’s automatic content recognition (ACR) platform, Samba, seamlessly connects Smart TVs, laptops or tablets and mobile phones via a web browser to instantly deliver contextually relevant information to viewer’s second screens.
Flingo is currently available on over 15 million screens, in 118 countries worldwide.