The main focus of the event this year will be on 3G as a
tool for boosting Mobile VAS usage in India.
Furthermore, under the VAS domain, the event will focus
on deep understanding of mobile advertising, Mobile games, location tracking,
mobile banking, content security, worldwide trends in VAS & the
implications for India, future models for mobile content commerce &
distribution, the role of aggregators and the role of network equipment vendors
and expectations from handset manufacturers for introducing innovative
Mobile VAS service offerings & helping in growing the industry.
Velti, a provider of mobile marketing and advertising
technology and solutions, is participating as the title sponsor for the
event.
We are excited about our presence in the Indian market
and be a part of the paradigm shift VAS industry is witnessing
currently,” said Alex Moukas, chief executive officer of Velti.