Bazaarvoice names Kumar Srinivasan chief technology officer

Bazaarvoice announced the appointment of Kumar
Srinivasan as chief technology officer.

Srinivasan most recently served in
executive roles at and youth-targeted social commerce upstart

At Bazaarvoice, he will set the strategic
technology vision for new products and services. He will also lead the
company’s global engineering, operations, and IT organizations.

“Over the past six years, we have developed
a powerful, global technology platform that allows the biggest companies in the
world to drive customer-centric action based on the voices of hundreds of
millions of consumers every month,” said Brett Hurt, founder and CEO of

Over the course of his career, Srinivasan has
been at the forefront of bringing some of the most exciting advancements in
online technologies to customers, including e-commerce payment systems, social
media, and web services.

“Bazaarvoice offers a tremendous
opportunity to innovate new ways of making people’s voices heard more clearly
and directly to help companies quickly adapt and evolve around their
customers,” said Srinivasan.

Srinivasan is responsible for continuing to
innovate Bazaarvoice’s architecture that includes data centers, cloud computing
and network management; a secure centralized source control management system;
and proprietary data analytics.

By Team
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