Telecom Lead America: In order to drive growth and
improve focus within key business areas, Brocade has revamped its sales
The company said that the new leaders will be responsible
for strengthening channel partner enablement, driving continued Ethernet fabric
adoption and developing strongholds in high-growth regions.
The alignment of senior sales leadership with market
growth opportunities reflects the company’s commitment to investing in
foundational aspects of the business that improve operational efficiency and
“As we continue to advance towards a channel-led
sales model to grow Ethernet market share globally, we need strong sales
leadership with experience in all aspects of the sales cycle and go-to-market
strategies to fully capitalize on growth opportunities within service provider,
campus LAN, enterprise data center and storage networking environments,”
said Ian Whiting, senior vice president of Worldwide Sales at Brocade.
The changes include the appointment of senior-level
executives. Regan McGrath, formerly vice president of Sales for the Americas
region, has been named vice president of Global Channel Sales and Marketing.
McGrath possesses over 25 years of IT industry experience
within the end user, OEM and channel sales markets. He will oversee global
channel sales and marketing to drive increased volume and efficiencies through
differentiated programs, especially for Brocade’s campus LAN business.
Furthermore, Phil O’Reilly, formerly vice president of
Integrated Marketing, has taken the post of vice president of Sales, Ethernet
fabrics, where he will lead the global effort to increase Ethernet fabric
adoption and further advance Brocade’s leadership position among enterprise
data center and service provider customers.
The company has also appointed Charlie Foo, as a vice
president of the APAC region. Based in Singapore, Foo will be responsible for
charting the company’s overall growth strategy across APAC.
Brocade delivers Proven Infrastructure solutions through EMC
Recently, Brocade announced its participation in a new
EMC initiative to deliver Proven Infrastructure solutions for customers seeking
transition to virtualization and cloud.