CES 2012: Operators must deploy mobile video optimization

Telecom Lead Team
: The outpouring of new LTE tablets and smartphones demonstrated
at 2012 International CES will increase the mobile video traffic, and could
wreak havoc on the unprepared network, according to Strategy Analytics.

the roll out of these devices, users demand Over-The-Top (OTT) content from
Google (YouTube), Netflix and Hulu will increase.

operators, like Verizon and SK Telecom, are thinking big about quality video
for LTE networks, particularly converged services that provide a seamless
experience across mobile devices and big screen HD TVs and PCs at home for
consumers who adopt tablets, smartphones and other connected devices.

a well-planned strategy and range of solutions for optimizing and monetizing
mobile video, operators will soon find even their new LTE bandwidth is
overloaded at peak periods,” said Susan Welsh de Grimaldo, director, Mobile
Broadband Opportunities.

is a must for the operators to deploy Mobile video optimization, as it will
solve the video traffic challenges for 3G and 4G.

is an excellent opportunity for vendors to make their mark with a great user
Quality of Experience (QoE), as deployment of mobile video solutions
accelerates. Pre-integrated solutions with proven capacity savings will win;
thus, partnerships with network infrastructure vendors such as Alcatel-Lucent,
Ericsson, NSN, Cisco and Juniper will be essential,” said Sue Rudd, director of
Service Provider Analysis.

Analytics has examined over 20 vendors including: Openwave, RADWare, Radisys,
Flash Networks, Mobixell, Bytemobile and Vantrix.

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