Plantronics unveils initiative to address small business needs

Plantronics announced new tools, training events, and
special product offers as part of an initiative aimed at supporting the dynamic
communications requirements of small and mid-sized businesses (SMBs).


Plantronics is working with key strategic
partners, including Cisco, to develop and offer complete technology solutions
for this fast-moving and mobile-focused market segment.


The first SMB solution offered as part of the initiative
a Cisco IP Phone paired with a Plantronics Voyager PRO UC headset allows even
the smallest business to communicate with its customers, partners, suppliers,
and employees on a par with some of the world’s most sophisticated companies.


“Regardless of size, every business has a
fundamental need to communicate clearly and quickly with staff members,
suppliers, and most importantly, customers,” said Michael Gjerstad, vice
president, Strategic Business Partners, Plantronics.


“Small and mid-sized businesses fuel over half the
U.S. economy and those companies need technologies that can keep up with their
rapid business pace and mobile work style. We’re very excited to work with key
partners such as Cisco to arm the SMB market with professional-grade
communications technologies that enable them to compete with even the largest
competitors,” Gjerstad added.


“We’re thrilled to see Plantronics initiating
programs designed to meet the communications needs of small and mid-sized
businesses, a key segment for Cisco,” said Eren Hussein, director, Partner
Marketing, Cisco.


“One of the core benefits of our new communications
solution with Plantronics is that it enables more flexibility and mobility for
SMBs, allowing owners and operators to spend more time running their businesses
and less time hassling with IT,” Hussein added.


Starting September 1 through October 31, customers, and
resellers who are part of the Plantronics Connect Partner Program, are invited
to participate in Plantronics’ “Be Free to Succeed” campaign to
receive free products and sales incentives.


Value added resellers who focus on delivering solutions
to the SMB are invited to join Plantronics’ Connect Partner Program to receive
tools, training, and information in support of sales efforts.


Plantronics pairs up with Cisco to deliver a
full-featured Cisco SPA525G2 5-Line IP Phone coupled with a Plantronics Voyager
PRO UC Bluetooth headset.


Plantronics recently announced that Joseph B. Burton has
the company as senior vice president of Engineering and Development and chief
technology officer.


By bringing in Burton, with his strong technology
leadership and unified communications background, Plantronics is deepening
its management team and expanding its investment in this emerging technology


By Team
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