Pure Storage unveils all-flash enterprise storage array

Pure Storage entered the market with the first all-flash
enterprise array, combining the performance, density and power of flash with
enterprise array features including high availability, out-of-the-box
compatibility, and enterprise class scalability – all for less than the cost of
disk-centric arrays, including performance disk, flash retrofits and flash/disk

Ten times faster and 10x more power and space efficient than
disk-based arrays, the Pure Storage FlashArray FA-300 Series delivers up to 20x
inline data reduction, breaking the cost barrier to widespread data center
adoption of flash.

Pure Storage makes it affordable for mainstream enterprises
to broadly deploy all-flash storage for their demanding enterprise workloads,
including virtual server, virtual desktop (VDI), database and cloud

“We have experienced amazing results using Pure Storage
in our data centers. The FlashArray has reduced our data between 50 to 90
percent on a variety of workloads, ranging from VMware virtual machines to
Microsoft Exchange and SQL, as well as reduced our physical storage footprint
far beyond our expectations,” said Matt Kesner, CIO of Fenwick & West.

Built to work out of the box with existing application
infrastructures, the Pure Storage FlashArray is a true enterprise array that
supports native high availability (via active/active controllers),
plug-compatibility via standard SAN interconnects and online scalability from
tens to hundreds of terabytes of storage within a single array.

The FlashArray and its tightly coupled software, the Purity
Operating Environment, were architected from the ground up for solid state
flash memory, featuring a full suite of data integrity and hardware resiliency
services, as well as performance management to ensure consistent high

Instead of retrofitting flash into disk-centric arrays, the
Pure Storage FlashArray is built from the ground-up to take full advantage of

Pure Storage couples the use of MLC flash with inline data
reduction to deliver a dollars-per-usable gigabyte cost of flash that is below
the cost of performance disk or disk/flash hybrids. It is the industry’s first
inline deduplication and compression that can deliver consistent
sub-millisecond latency.

Pure Storage’s all-flash array consumes one-tenth the power
of traditional disk-based storage and can allow for a dramatic expansion of the
overall data footprint without expanding the data center.

The FlashArray offers an active/active HA architecture,
including clustered controllers that share storage to deliver enterprise
resiliency without the doubling of cost incurred when duplicating non-HA
devices to achieve redundancy.

Purity implements RAID-3D, a new form of RAID specifically
designed to protect against the unique failure modes of flash. RAID-3D
implements three layers of independent parity, protecting against multiple
drive losses, flash bit errors and variability in flash performance.

The FlashArray was architected for scale, allowing for
starter deployments in the tens of TBs and scaling to hundreds of TBs, as
opposed to PCIe flash cards and flash appliances that can accelerate
performance of a single application but do not support clustering for growth.

From the 10-minute install to the intuitive web-based user
interface, the FlashArray frees storage administrators from the cumbersome
processes of traditional disk storage management.

“Until now, flash has been the data center revolution
that no one could afford. Pure Storage is breaking the cost barrier to flash so
that every enterprise can get in the game,” said Scott Dietzen, CEO of
Pure Storage.

“Flash memory has already remade storage for consumer
devices and powers the web experiences of top consumer websites. We’re
convinced flash will have a similar impact in the data center. Pure Storage
all-flash arrays are radically faster, more space and power efficient, more
reliable, far simpler to manage and now cheaper than disk-centric alternatives,”
added Dietzen.

By Telecomlead.com Team
[email protected]