ST-Ericsson, and metaio, announced their commitment to
intensify their collaboration to drive innovation in mobile augmented reality.
The two companies intend to work together on joint research projects exploring
new uses of technologies such as high-definition mobile augmented reality
applications, use of multiple sensors and 3D stereoscopic imaging.

 

Augmented reality weaves real-world images with digital
images, text and graphics. and are expected to play an increasingly important
role in mobile applications as the computing, graphics and imaging capabilities
of mobile devices rapidly evolve.

 

“We believe that increasing innovation efforts and
joint research projects with metaio will considerably boost the number of
mobile augmented reality applications available for smartphones and
tablets,” said Bjorn Ekelund, head of ecosystems and research at
ST-Ericsson.

 

“Our powerful and fast Nova and NovaThor platforms
fully support metaio’s mobile augmented reality software developer kit, which
we can now offer to the growing Igloo community of mobile application
developers,” Ekelund added.

 

Recently, China Mobile and HTC announced the launch of
the first smartphone to be based on ST-Ericsson’s powerful new NovaThor
platform.

 

The Sensation Z710t offers consumers immersive 3D
graphics, fast web browsing, high- definition multimedia and the ability to run
several advanced Android applications simultaneously with exceptional
performance and battery life.

 

By Telecomlead.com Team
[email protected]