Airtel Digital TV, the DTH arm of Bharti Airtel, will bring The Q India’s 24/7 linear stream of digital content to Indian homes.
Airtel Digital TV customers can enjoy The Q India’s content as part of their monthly DTH pack. Airtel Digital TV reaches over 14 million homes across India.
The Q India will be available on channel number#125 on Airtel digital TV and will be broadcast in Hindi.
The Q India’s curated content — launched in December 2017 — is aimed at Young Indians.
Content featured The Q India include the web-series such as Official Chuckyagiri, What The Folks and Being Indian as well as curated episodes from digital programs in India, including: 101 India, Pocket Aces, Comic Wallah and BLUSH.
“With the partnership with QYOU Media, we aim to bring the growing trend of short form video consumption to homes on their TV,” Sunil Taldar, CEO – DTH, Bharti Airtel said in a statement.