BlackNGreen has joined hands with Airtel Africa for mobile VAS services.

The VAS deal with Airtel Africa is expected to yield revenue of around $20 million to BNG.

With the new contract, BNG will increase client base to 100 operators across multiple geographies by the end of 2014.

Airtel Africa has about 65 million subscribers and BNG is looking at a conversion rate of at least 5-8 percent for its services in a 12 month time frame.

“We are looking at doubling our team size in the next 8 months and will add offices across countries to support project implementation, deployments and logistics. We will have 4 hubs across Kenya, South Africa, Nigeria and Algeria to manage African operations,” said Rahul Gupta, director, BlackNGreen.

The company will launch Magic Voice across Airtel Africa. Religious services and other products from the BlackNGreen portfolio would also be introduced at a later stage.

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