CES 2012: Snaptracs in pact with Audiovox to roll out Tagg – The Pet Tracker through retail

By Telecom Lead
Team: Snaptracs, a Qualcomm company and developer of Tagg – The Pet Tracker, a
GPS pet tracking device, announced its agreement with Audiovox Electronic to
distribute Tagg – The Pet Tracker to retail.

Audiovox will
market and distribute Tagg – The Pet Tracker to its large network of national
big box retailers, regional retail distribution partners, as well as to pet supply
retailers in the U.S..

The company is
planning to rollout Tagg – The Pet Tracker during the first quarter of 2012,
providing the millions of pet lovers throughout the nation more locations to
purchase the pet tracking device.

Snaptracs has
also announced new pricing structures and mobile capabilities for Tagg – The
Pet Tracker to help pet parents stay in touch with their animal companions more
seamlessly than ever.

After assessing
customer feedback, Tagg restructured its pricing to reduce the initial upfront
cost. The Tagg First Pet master kit is now available for $99.95, which includes
one month of free service; service thereafter is $7.95 per month. Additionally,
owners with more than one pet can now take advantage of Tagg’s Furry Family

purchasing a Tagg First Pet master kit, additional Add-a-Pet trackers are
available for $89.95, each with a monthly service fee of just 95 cents after
the first month. A total of 10 trackers can be included per account in the
family plan.

We are constantly
seeking feedback to help us improve the Tagg user experience and the response
has been overwhelmingly positive. Through our engagement with the pet community
we learned that simple changes in the pricing structure and expanded sales
channels would help to make Tagg even more accessible. Tagg customers know
we’re listening,” said Dave Vigil, president of Snaptracs.

Tagg – The Pet
Tracker has customers in all 50 states across the United States. It offers dog
and cat owners the convenience of locating their pet right from their mobile
phone, and this capability is enhanced with the release of an iPhone app. The
Tagg app enables pet parents to locate their pet on a map using the mobile app
on their mobile phones, track their whereabouts and get driving directions to
their current location right from their phone.

Adding to the
convenient and seamlessly integrated features, the app also locates nearby
pet-related places such as vets, dog parks and pet stores.

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