Comviva announced
that it now has 52 USSD deployments across 39 countries globally, making it a
leader in the USSD space globally.
Comviva’s portfolio
of USSD solutions are enabling operators in South Asia, Middle East, Africa and
Latin America to quickly launch new services by providing a Service Creation
Environment (SCE) and a diverse range of market-ready USSD applications.
Comviva’sUSSD solutions are now delivering services to over 550
million mobile users across the globe and handling up to130 million
transactions per day on different operator networks. Comviva’s USSD solutions
are deployed by leading operators globally handling over 220 million hits
daily.
A key application for
Comviva’s USSD portfolio is the delivery of cost-effective customer self-care.
Multiple leading South Asian operators have deployed Comviva’s USSD Self Care,
reducing costs of customer care provision by an average of 38 percent.
We are proud to
achieve this milestone and hold the leadership position in the USSD market
globally. USSD technology is pervasive, the experience intuitive and
interactive, and the potential operational savings compelling,” said Vikram
Shanbhag, vice president, Mobile Messaging Solutions, Comviva.
Today, only a small
proportion of subscribers actively use non-voice services and with USSD, we can
enable them to easily and conveniently discover and access an extensive catalog
of mobile services,” Shanbhag added.
Comviva’s advanced platform
and features allow subscribers to interact with their favourite applications,
such as social networking, banking and other subscription services – delivering
a seamless experience with potentially extended session times.
With the GSM mobile
subscriber community already over 5 billion strong, extending VAS across the
entire user base, simply, uniformly and cost-effectively is key to enabling
continued operator revenue growth. Comviva’s USSD Service Suite is an
end-to-end portfolio of solutions that sets new standards for user experience,
interactivity, usability and mobile content consumption.
Comviva’s USSD
Service Suite enables operators to launch a customer-centric retail model that
simplifies service discovery and access. USSD is up to 20 times more
cost-efficient than IVR and integrates easily with existing legacy SMS
applications and it avoids the need to continuously invest in new voice lines
or SMSC capacity.
By Telecomlead.com
Team
