“Geopon’s new mobile platform technology is sure to
impress not only discerning tech gurus, but also every day Droid and iPhone
users as well. The behavioral targeting, geo-targeting, and
demographic-targeting will help retailers market their businesses and consumers
save money in one easy-to-use mobile application,” said Ido Meros, CEO of
Geopon.com.
The Geopon ecosystem comprises various functions and
features that combine reviews, mall guides, movie times, and menus with
respective locations.
The new single-source mobile platform offers shoppers an
enhanced shopping experience through geo-targeted coupons and savings
with electronic reward programs and payment processing.
“With the ever changing new media landscape and the
huge progress location-based mobile coupon apps have been making in recent
years, we found Geopon offers a revolutionary way for retailers to interact
with shoppers through behavioral targeting, geo-targeting and demographic
targeting while they are in the vicinity of the mall on their mobile
devices,” said Andrew Martineau, Marketing Director at Westfield Broward.
