JMD Telefilms partners with Century Exports; to launch JMD Mobile in August

JMD Telefilms, which forayed into the mobile market in
January this year offering MVAS services, and in February started trading in
import of mobile devices and accessories under the Chinese brand G’FIVE, has
now expanded its horizon by signing a strategic alliance with Century Exports,
a major China-based export firm.

With this alliance, JMD will get first preference and
quicker import of mobile devices with attractive prices to be offered in the
Indian market. The Indian import firm will also get exclusive access to Century
Export’s factories in China to jointly research, develop and manufacture new
devices for the Indian market.

Speaking exclusively to, Jagdish Purohit,
director, JMD Telefilms said, We are also planning to launch our own mobile
brand next month, called JMD Mobile, under which we will start trading our
mobile devices and accessories. Century Exports has confirmed that it will be
buying a stake in the same.”

We appreciate the way JMD is working and approaching the
business of mobile devices market. Very few companies in India have such a
long-term outlook. Hence, we decided that we will dedicatedly and
whole-heartedly support JMD plans and commit to an official exclusive alliance
for the Indian market. In future, we might even look at picking up a strategic
stake in JMD Telefilms and work even more closely with them,” said Dhanuka,
CEO, Century Exports.

It’s a great honour and privilege to partner with
Century Exports. We have tremendous synergies to go beyond just an importer and
exporter relationship. With Century Exports agreeing to form a strategic and
exclusive alliance for the Indian market, we get access to their factories,
hence we can launch newer and better mobile devices faster,” said Rajesh Joshi,
CEO, JMD Telefilms.

In March 2011, JMD Telefilms Industries made its
first overseas acquisition, acquiring Trading Gate FZCO, a Dubai-based digital
and media company for INR 120 million.

In February 2011, JMD Telefilms acquired Mumbai-based – a 5-year old Internet enterprise that sells music gears including
guitars, keyboards, percussion and disco jockeying gear for Rs 5 crore and will
be investing a further Rs 25 crore in the business to expand its operations.

JMD has set aside Rs 300 million for possible
acquisitions in MVAS space in the near future. It also plans to set aside Rs
1000 million for further acquisitions in the digital and media solutions space.

By Beryl M
[email protected]