In the second quarter of 2014, Xiaomi has become the fifth largest vendor with 5.1 percent share by shipping 5.1 million smartphones – just below Lenovo.
Lenovo increased share to 5.4 percent from 4.8 percent share with 15.8 million smartphone shipments in Q2 2014, said Strategy Analytics.
Xiomi grew from 1.8 percent to 5.1 percent with shipments increasing to 15.1 million from 4.1 million. Recently, Xiomi increased its market presence in India as well.
Samsung experienced deep dip in smartphone market share to 25.2 percent from 32.6 percent and Apple dropped share to 11.9 percent from 13.4 percent.
Shipment of Samsung declined to 74.5 million from 76 million.
Apple shipment of smartphones increased to 35.2 million from 31.2 million.
Huawei shipped 20.1 million smartphones in Q2 2014 against 11.1 million in Q2 2013 to capture market share of 6.8 percent from 4.8 percent.
Strategy Analytics said smartphone shipments grew 27 percent to 295 million in the second quarter of 2014.
Linda Sui, director at Strategy Analytics, said: “Smartphone growth was mixed on a regional basis during the quarter, with healthy demand in Asia and Africa counterbalanced by sluggish volumes across North America and Europe due to changes in the operator subsidy mix.”
Strategy Analytics said Samsung continues to face tough competition from Apple at the higher-end of the smartphone market and from Chinese brands like Huawei at the lower-end.
Huawei rocks
Huawei maintained third position in smartphones globally with a record 7 percent marketshare. Huawei is making strong gains in the high-growth LTE market with popular models such as the Ascend P7.
Lenovo struggles
In contrast, Lenovo is struggling in the fast-emerging LTE segment and as a result its global smartphone market share stayed broadly flat around the 5 percent range. Lenovo’s smartphone growth has more than halved in the past year and its rapid expansion seen in recent quarters is coming to an end.
