Apple has registered 48 percent increase in iPhone shipments in India in 2021 with 4.4 percent market share year, according to research firm CMR.
Apple shipped a record 5.4 million iPhones to India in the entire year, and 2.2 million in the festive quarter (Q4) alone.
“Apple just had its best year in India, shipping more than 5 million iPhones, and on track to notch a historic 4.4 per cent market share in a rather hyper-competitive smartphone market,” Prabhu Ram, Head-Industry Intelligence Group, CMR, told IANS.
The iPhone 12 (with 40 percent market share) was the most sought-after model in Q4 in India, followed by iPhone 11, SE (2020), iPhone 13 and iPhone 13 Pro Max models.
Apple shipped over 1.53 million iPhone units in the July-September period (Q3) in the country.
Apple will be launching the iPhone SE 2022 edition in India in the first half of 2022. There will be more accessibility and affordability on its older-generation iPhones and Apple will be aiming for more share in India.
Apple doubled its smartphone market share in India to nearly 4 percent in the festive quarter of 2020 — riding on the stellar performance of iPhone 11 and XR.
Apple has started assembling its iPhone 13 in India, as the tech giant prepares to manufacture/assemble its top-of-the-line smartphones in the country.
iPhone 13 is being assembled on trial basis at the Foxconn plant in Chennai, and will be available in the domestic market, as well as for exports from the country by early next year.
Apple is ramping up production of iPhones, iPads, Macs, and other devices in India and Vietnam to end its dependence on China.
The tech giant is assembling its highest-selling models iPhone 12, iPhone 11 and XR in India, along with iPhone SE, 7 and 6S. Apple started manufacturing iPhones in India in 2017 with iPhone SE.