BlackBerry unveils Porsche Design P’9981 Smartphone

Research In Motion
announced the new Porsche Design P’9981 smartphone from BlackBerry. Designed by
Porsche Design, in collaboration with RIM, the luxury brand’s first smartphone
delivers engineered luxury and performance.

“Since 1972 Porsche Design
has presented milestone products with iconic style, and the P’9981 smartphone
from BlackBerry will be our next landmark. The pure and distinctive design,
coupled with authentic materials and an emphasis on the manufacturing process,
perfectly match our philosophy and complement the Porsche Design product
assortment,” said Juergen Gessler, CEO of Porsche Design Group. 

The exclusive material
choices for Porsche Design P’9981 smartphone include a forged stainless steel
frame, hand-wrapped leather back cover, sculpted QWERTY keyboard, and crystal
clear touch display.

This customized Porsche
Design P’9981 comes with an exclusive Porsche Design UI and a bespoke Wikitude
World Browser augmented reality app experience. It also includes premium,
exclusive PINs that help easily identify another P’9981 smartphone user.

The Porsche Design P’9981
is built on a performance driven platform that features a 1.2 GHz processor, HD
video recording, 24-bit high resolution graphics, and advanced sensors enabling
new augmented reality applications. It comes with 8GB of on-board memory,
expandable up to 40GB with a micro SD card.

The Porsche Design P’9981
includes built-in support for NFC (Near Field Communications), which will
enable many new and exciting capabilities. It also features Liquid Graphics technology,
which delivers a highly responsive touch experience with incredibly fast and
smooth graphics.

“The Porsche Design P’9981
is a truly modern luxury smartphone, where the timeless style of Porsche Design
meets the unmatched mobile experience provided by BlackBerry,” said Todd Wood,
SVP for Industrial Design, Research In Motion.

By Team
[email protected]