Mobile data revenue is not growing in line with traffic

Worldwide mobile data traffic stood at 231.1 Petabytes
per month at end-2010, according to

However, mobile data revenue is not growing as fast as
mobile data traffic. Worldwide mobile data revenue stood at $290.3 billion in
2010 and is expected to grow at a comparatively lower CAGR of 13.2 percent
between 2010 and 2015.

With the rising number of web-enabled mobile devices,
cloud computing, alternate access networks such as Wi-Fi, and Mobile Network
Operators (MNOs) making huge infrastructural investments to improve the quality
of networks, mobile data traffic is expected to grow at a Compound Annual
Growth Rate (CAGR) of 91.2 percent between 2010 and 2015 to reach 5,904.1
Petabytes per month by end-2015.

With the emergence of mobile data services, a valuable
new revenue stream has arisen for operators. The growing importance of data
services has prompted MNOs to design strategies to maximize the revenue-earning
potential of these services.

With the increasing affordability, the uptake of data
services is growing among mobile users in both developed and emerging
countries. Furthermore, the consumption of data services has increased
significantly among existing data services users.

By Team
[email protected]