By Telecom Lead Team: Mobile major Nokia announced it sold 1.5 billionth Series 40
mobile phone. The device was sold to a female consumer in the Brazilian city of
Sao Paulo and represents a historic moment as Nokia continues its strategy of
connecting the next billion.
1.5 billionth phone was a Nokia Asha 303. The device was
purchased from a Magazine Luiza store in São Paulo by Mayara Rodrigues, a
21-year-old who loves staying in touch with friends and family through social
networks.
The first Series 40 phone was the Nokia
7110 developed in 1999. Since then this family of phones has evolved to
such an extent that they are considered ‘Smartphone Lite’ thanks to the
innovations of the new Nokia Asha range.
Series 40 phones now blur the line between
feature phones and smartphones. With recent innovations including Nokia
Maps for Series 40, Nokia Browser and Web Apps, Nokia Money and Nokia Life Tools,
millions of consumers have enjoyed easy and affordable access to the Internet
and information for the first time, with locally relevant apps and content.
“We are incredibly proud to reach this
milestone. Having 1.5 billion Series 40 devices sold is a hard-to-reach mark,
let alone one attainable in a single line of products. At a time when we are
maintaining our commitment to connecting the next billion customers around the
world – it is gratifying to consider how Series 40 devices have made mobile technology
accessible and help continue to change people’s lives for the better,”
said Mary McDowell, executive vice president for Mobile Phones at Nokia.
