Responses from Nokia World after launching Nokia Lumia powered by Microsoft Windows

At the Nokia World 2011, smartphone major Nokia showcased portfolio of
new phones, services and accessories.

These products include Nokia Lumia 800 and Nokia Lumia 710, the first
Nokia smartphones powered by Windows Phone.

Nokia issued a press release with
a number of industry reactions.

Andy Lees, president of the Windows Phone Division at Microsoft

Today marks a remarkable first between two industry-leading companies.
Nokia brings state of the art industrial design and outstanding global
distribution, while Windows Phone brings it to life with an experience that
puts people at the center. The third ecosystem is alive and well, due in part
to Nokia’s partnership and commitment to delivering amazing new Windows Phones
to consumers around the world.

Enrico Salvatori, president of Qualcomm CDMA Technologies Europe

We are pleased to see the result of two strong teams coming together to
bring to market smartphones based on the Snapdragon processors, in only six
months. The completeness of the Snapdragon processor and deep integration
between Snapdragon and Windows Phone 7 have enabled a unique smartphone
experience in record development time for Nokia.

Ian Jordan, executive vice president, Avanade

With a fast-growing mobility market, Nokia’s shift to Microsoft Windows Phone
positions it well to create a new, third mobility ecosystem that powers a new generation
of consumers and organizations. Working together with Nokia, Accenture and
Microsoft, Avanade will create a world-class capability to deliver applications
and services that address the needs of consumers, enterprises and mobile

Niek Jan van Damme, managing director, Telekom Deutschland

Both, the internet and the smartphone have become indispensable in
today’s world. With its Nokia Lumia 800 Nokia has created a great smartphone.
As a longstanding partner, we are looking forward to making the Nokia Lumia
800  available, giving strong impulses to the growth market of mobile



Pippa Dunn, chief marketing officer, Orange UK

We’re really pleased to be working with Nokia on what has to be one of
the most hotly anticipated phones of 2011. The Lumia 800 really is a stylish
handset, packed with a variety of innovative features, so when it’s combined
with all the great benefits you get from being only on Orange – including a
great deal for upgrading customers – we believe it will be the one to watch
this Christmas.

Pippa Dunn, chief marketing officer, T-Mobile UK

The Lumia 800 is a stunning looking phone and will be a great addition
to our handset offering in the run up to Christmas. When matched with one of
our flexible price plans, it really does become the handset of choice for those
wanting the latest feature packed smartphone at an affordable price point.

Nuno Taveira, Terminals Director for Vodafone Spain and Vodafone

We are pleased to see Nokia widening its portfolio with the new Nokia
Lumia 800.It’s a great opportunity broaden Vodafone’s commercial offer and to
deliver more value and a compelling experience to our customers.

Crawford del Prete, senior VP, IDC, Hardware, Services and Software Research
and Consulting

We believe today’s announcement of the Lumia 800 will put to rest the notion
that Nokia cannot innovate in the Windows phone space.  Nokia has raised
the bar with respect to design and manufacturing excellence, creating a product
that will stand out in a very crowded field.  This combined with enhanced
navigation and a simplified music experience, buying into the Nokia WP7
experience is unique, and adds value for customers.

Ramon Llamas, IDC’s Mobile Devices Technology and Trends team

In the increasingly crowded North American smartphone market, Nokia
stands poised to bring well-differentiated products and a similarly
well-differentiated experience in 2012.  Nokia’s solid and elegant design
language combined with its unique imaging and multimedia assets offer a
seamless and intuitive experience to the user. These fulfill Nokia’s claims of
offering a smartphone that is ‘easier, faster, and funnier.

Rachel Lashford, managing director, Mobile & APAC, Canalys

Canalys believes that the introduction of the first LUMIA devices, based
on Windows Phone 7.5, confirms Nokia’s commitment and seriousness to the
platform, innovation, and the company’s new strategy. It is hugely re-assuring
that it is bringing two devices to market, which will be available across many
highly important countries in time for the holiday season at the end of the



Mark Lowenstein, managing director, Mobile Ecosystem

Nokia has put its stamp on Windows: beautifully-designed phones, forward
thinking with regard to integrated applications, and delivering a best-of-breed
navigation experience.

Russell Wolff, managing director, ESPN International

This unique collaboration between our two companies on the ESPN Hub has
been a truly global effort that will see us continue to work closely together
in the months ahead.  Nokia not only provides a great distribution
platform, but they’re also a driver of innovation, which allows us to create an
experience that enables ESPN to better serve sports fans around the world.

By Team
[email protected]