Samsung continues to lead in US mobile market

Samsung is leading mobile handset segment with 25.5
percent market share in the U. Google Android continued to gain ground in the
smartphone market reaching 41.8 percent market share, according to comScore.

For the three month average period ending in July, 234
million Americans ages 13 and older used mobile devices. Device manufacturer
Samsung ranked as the top OEM with 25.5 percent of U.S. mobile subscribers (up
1.0 percentage points), followed by LG with 20.9 percent share and Motorola
with 14.1 percent share. Apple strengthened its position at #4 with 9.5 percent
share of mobile subscribers (up 1.2 percentage points), while RIM rounded out
the top five with 7.6 percent share.

82.2 million people in the U.S. owned smartphones during
the three months ending in July 2011, up 10 percent from the preceding three
month period.

Google Android ranked as the top smartphone platform with
41.8 percent market share, up 5.4 percentage points. Apple strengthened its #2
position with 27.0 percent of the smartphone market, up 1.0 percentage points
from the prior reporting period. RIM ranked third with 21.7 percent share,
followed by Microsoft (5.7 percent) and Symbian (1.9 percent).

In July, 70 percent of U.S. mobile subscribers used text
messaging on their mobile device, up 1.2 percentage points. Browsers were used
by 41.1 percent of subscribers (up 2.0 percentage points), while downloaded
applications were used by 40.6 percent (up 2.8 percentage points). Accessing of
social networking sites or blogs increased 2.1 percentage points to 30.1
percent of mobile subscribers.

Game-playing was done by 27.8 percent of the mobile
audience (up 1.6 percentage points), while 20.3 percent listened to music on
their phones (up 2.3 percentage points).

By Team
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