Motorola Mobility announced the availability of Motorola
Televation, a broadband device that works with a Wi-Fi router to allow
consumers to watch live TV on a connected IP device anywhere around the home,
whether they are preparing food in the kitchen or relaxing in the backyard.
According to Motorola’s 2010 Media Engagement Barometer
research, Americans watch an average of 21 hours of video content a week and
about 86 percent pay for TV service.
In May 2011, Motorola conducted
focus groups with consumers in the New York and Los Angeles metro markets.
In many cases, consumers liked the idea of watching live TV somewhere
other than a traditional family room and felt it would allow them to spend more
time with loved ones if they had the ability to watch different programs in the
Consumers love entertainment, and want easy access to TV
no matter where they are in the home. Coupled with the explosive popularity of
tablet devices, this represents a terrific opportunity for MSOs to increase
customer satisfaction while generating new revenue,” said John Burke, senior
vice president and general manager, Converged Experiences, Motorola Mobility.
Televation gives our customers the ability to launch a
new service that puts innovation back into TV, enabling their subscribers to
enjoy TV beyond the TV,” Burke added.
employs a 1GHz digital tuner and CableCard to access broadcast TV channels
directly from a coax outlet.
The device has a high-performance transcoder that
translates programming in real-time from MPEG-2 to MPEG-4, as well as changing
resolution and bit rate to match the capabilities of the consumer’s viewing
device while maintaining excellent picture quality.
The device has an Ethernet jack to plug directly into the
home Wi-Fi router so the TV show can be wirelessly streamed over IP to any
device connected to the home network.
To keep the programming secure while it is being
streamed, and to preserve the digital rights associated with the program,
Televation utilizes Motorola’s SecureMedia IPRM-HN technology. IPRM-HN
has been approved by both CableLabs and the DTLA (Digital Transmission
Licensing Administrator), giving content owners peace of mind that their
valuable asset remains safe.
Motorola provides Software Development Kits (SDKs) for
both Android and iOS development environments, so customers can easily develop
client applications that enable the subscriber to navigate, discover and select
the show they want to watch. Motorola also provides a reference client
application for tablet devices that can be easily branded, giving customers an
alternative to developing their own application. Motorola worked closely
with engineers at Comcast Innovation Labs to develop Televation.
Motorola shares our focus on developing innovative
consumer entertainment experiences, and we’re pleased to have been able to work
with them on Televation,” said Tony Werner, executive vice president and chief
technology officer for Comcast.
By TelecomLead.com Team