RAD Data Communications opens office in Lagos to tap African telecom market


RAD Data Communications, a provider of
telecom access solutions, announced that it will open its first African office
in Lagos.

“Our decision to establish our RAD West
Africa office in Lagos was made in recognition of Nigeria’s importance as the
largest and potentially most important market in Africa,” said Efraim Wachtel,
president and CEO of RAD Data Communications.

“Nigeria is committed to improving its
telecom infrastructure and to leveraging the benefits brought by high speed
data services and ubiquitous voice. RAD can play a pivotal role in enabling
rapid service deployment and also lowering the cost of operations so essential
to the success of operators in a very competitive and price sensitive market,”
Watchtel added.

RAD solutions enable carriers and service
providers to deploy new revenue-generating Next Generation services over any
access infrastructure while lower operating expenses and optimizing resources.
RAD’s cross-generation solutions protect their existing legacy revenue streams
by facilitating a smooth migration to new packet switched infrastructure with
minimal disruption to existing customers or networks.

Mobile operators deploy RAD solutions to
reduce backhaul costs for 2G, 3G and 3.5G traffic.

Public utilities and the energy sector
employ RAD solutions to transport critical applications, such as SCADA, as well
as video surveillance, voice, and data over secure and reliable terrestrial and
wireless connections, while facilitating migration to IP and Ethernet.

Avner Tsipori, from RAD’s Tel Aviv
headquarters, has been named general manager of the new office. Avner’s main
responsibilities will be to expand RAD’s market presence with local operators
and service providers, both landline and mobile.

“RAD’s product portfolio has been well
received by Nigerian telecommunications providers, both public and private.
This is because RAD offers a comprehensive, integrated and interoperable access
solution at a competitive price that delivers long-term value,” Avner said.

RAD products have been sold in Nigeria by
local distributors for well over a decade. RAD’s local partners in Nigeria are
Dizengoff WA and PPC.

By Telecomlead.com Team

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