Zain KSA is set to modernize and expand its network — as per the program called RELOAD.

Zain KSA is looking at enhancing 4G LTE throughput and backhauling savings. The Middle East telecom operator will be able in a position to offer customized applications such as augmented reality and location-based services due to its exposure to real-time network data.

The primary aim of RELOAD project is to better customer experience.

Hassan Kabbani, CEO of Zain KSA, said: “We want to reload our network infrastructure with the very latest of technologies in order to address the high demand for more interesting services.”

Zain KSA will deploy indoor building solution along with its advanced 4G Small Cells to enhance mobile broadband coverage for its subscribers inside offices, malls, hotels and residential buildings.

The telecoms will also refarm the existing 2100 MHz spectrums, in addition to 1800 MHz band, to expand its LTE services offering. Refarming will provide huge cost benefits for Zain when launching LTE services.

Zain will also benefit from carrier aggregation capabilities, combining both the existing spectrum bands of 1800 MHz and 2100 MHz to increase the network capacity, speed and coverage for LTE services. This carrier aggregation of FD-LTE spectrum bands is also another first for MEA region.

Abdulaziz Al-Deghaither, Zain KSA’s acting Chief Technical Officer, said: “Since its launch in the Saudi market, Zain KSA has worked relentlessly on improving its network, and providing it with the latest in the world of telecommunications.”

Zain KSA serves 8 million customers and over 5,500 sites in Saudi Arabia.