Aircel Launches 3G Services in Punjab

A market leader in Chennai and Tamil Nadu, besides Assam and North-East, Aircel today announced the launch of its 3G services in Punjab. Aircel has already been the first Telco to get consumers to experience 3G, by creating a 3G experience zone in November, 2010.


Speaking at the launch, Gurdeep Singh, COO, Aircel said, We have been working very hard in getting this right and have taken every step with deliberation. This is reflected in our success in the years leading up to 2010. 3G is a natural next step. We are excited about 3G, as we see it as something that will begin to transform our lives in many ways. It has been our constant and consistent endeavor to offer our consumers best in class on the mobile anytime anywhere.”


Aircel 3G services will have something for all segments, be it the youth, housewives, professionals, children or even the elderly. 3G will open up new vistas by speeding up access, which in itself will enhance experience. Aircel is clear that it is not just broadening a pipe but also offering its consumers enriched content that will be special. The Aircel 3G PocketInternet portal experience will now offer video entertainment such as fashion, music, movies and sports; on Aircel Pocket Video consumers will get to watch their favorite movie songs or dialogues of favorite stars by dialing 56666; they will enjoy watching a plethora of TV channels live on Aircel 3G network in multiple languages.


Aircel 3G data plans aim at offering consumers the best in speed and experience. The base rate is 3 paise per 10KB, and there are dynamic bundled plans for the students, executives, and heavy users, addressing all their needs enabling them with Voice, SMS as well as 3G data on Aircel. At an all-inclusive price of Rs.132, Rs. 252, Rs. 502 & Rs.802 the consumers can enjoy 75MB, 150MB, 350MB & 1024MB data respectively for a month with inbuilt voice & SMS. In addition to this, there are data plans which ensure high speed experience at Rs. 92 for 100 MB. There are also Aircel 3G Dongle plans for high speed surfing”.


Apart from his retail outlets, Aircel will provide a range of both prepaid and postpaid 3G products and services through its exclusive, vibrant flagship company outlets in Punjab. Aircel has also set up a specialized 3G data call centre with the latest technology and multilingual customer care handling capability.



Aircel is the fastest growing telecom service provider having rolled out 2G services in the shortest time frame in recent times. Last year, the operator’s revenues grew by 44% over 2009 and the incremental revenue market share grew by 19%. Aircel crossed an all-India subscriber base of 55 mn subscribers and was among the fastest growing mobile companies in the country with its strong focus on youth, emerging markets and innovative date offerings. Aircel was also a surprise winner of 3G and BWA licenses.

By Team

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