IDEA powers audio release on mobile with NAM ANNA DON


Idea
Cellular, India’s 3rd largest mobile operator, has launched the music
of one of the most awaited films of 2012 Namma Anna Don”, Starring
Kannada actor Ramesh Arvind.


Idea
subscribers can now download popular songs of the movie on their mobile phones.


Idea
subscribers can hear/download songs from the movie through their Idea network.
All an Idea customers need to do is subscribe to Idea Music Station by dialling
543213 for Rs 30/month. Along with this, Idea users can also set Nam Anna
Don
songs as their Dialler Tone by sending an SMS as -Namma’ to toll free
number 53463 and then select their favourite song from the movie.


Written
and directed by Ramesh Aravind, Nam Anna Don highlights the importance of
“PEOPLE FIRST PROFIT NEXT” motto in Health Care in India in a lively
manner.

 

Produced
by Ravijoshi of Luv Kush productions Nam Anna Don has music by Mathews Manu.
Rajesh Krishnan, Laxmi Sunitha, Shastry have lent their voices to lyrics of
Shankar Raman. The songs add to the fun of this non-stop entertainer.


Music is an integral part of Idea’s offerings and we are
always looking at innovative ways to reach out to our consumers. We are happy
to launch the music for the movie ‘Nam Anna Don’ to take mobile entertainment
to the next level, by bringing in the country’s first ever music release on
mobile. Not limited by location, Mobile audio release on Idea offers a unique
experience – only for Idea subscribers.
Idea has always strived to offer rich
content to our subscribers and would continue to do so,” said Siva Ganapathi,
chief operating officer, Karnataka, Idea Cellular.


What
an Idea Sirji! was my first reaction when we thought of releasing the NAM
ANNA DON audio on the Mobile platform. We are proud of our association with
Idea Cellular and I’m sure through the mobile phone we will take the music of
the movie to many music lovers across Karnataka. I am not sure if every
household has a CD player but I’m sure most people have a mobile phone,” said
Ramesh Aravind.

 

The
songs of the movie Namma Anna Don” would be available exclusively for download
by Idea subscribers for the next 5 days.

By
Telecomlead.com Team
[email protected]

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