Reliance Communications, integrated telecom service provider in India,
slashed the cost of Reliance Netconnect USB stick modem to Rs 1099 and offers unlimited data usage at affordable tariff of Rs 169 for prepaid users.
The company launched the plan across the country except the top 1000 towns.
RCOM led India’s first telecom revolution by making a phone call more affordable. It is now leading the second wave by making India a WireFree country, where every Indian has access to internet at the click of mouse or the press of a key.
Major cities benefitted by the growth in latest technology, while semi-urban and rural areas have been left behind in the IT wave. Many parts of India are still under penetrated in terms of internet usage. Reliance launches its new offering -City Unlimited’ which comes with truly unlimited data usage and internet access, within the same city with
wireless internet speed of up to 153 kbps. These cities where this plan is available is mapped to over 1700 STD codes.
The availability of internet service and the initial hardware cost has been a deterrent to drive the internet penetration in our country. Internet penetration all over India stands at less than 2 percent and although driving internet penetration across the country beyond major cities is a key priority for us, affordable internet penetration will also enable economic prosperity for our countrymen,” said Mahesh Prasad, president, Wireless Business, Reliance Communications.
RCOM-s strategy is to reach this unconnected hinterland, giving millions of Indians affordable internet usage. In these parts of the country, PC penetration is increasing with the popularity of music and movies online, social networking and email. Dial up network or poor GPRS connectivity are the only options available for internet access and the customer experience is very poor on account of poor network quality and lower speeds.
City Unlimited’ makes the internet access very affordable, but, more importantly provides the speed with unlimited data usage for using various internet applications. The service plan is targeted at small/medium businesses, students and homemakers. RCOM’s network presence provides competitive edge of diverse technology and nationwide reach of internet access for everyone.
Recently, Reliance Communications launched its 3G Services in major towns of Himachal Pradesh. The company is targeting a national footprint of Reliance 3G services through associations with other like-minded, quality 3G licencees and Reliance 3G is now available in all 13 circles in nearly 150 plus towns.