SK Telecom, Houghton Mifflin Harcourt partner to create education platform for Asian market

Telecom Lead Asia: Korean wireless service provider SK
Telecom has partnered with Houghton Mifflin Harcourt, an educational content
provider to enhance the English proficiency and academic outcomes of students
throughout Korea and beyond.


As one of the world’s leading global educational content
providers, HMH is pleased to expand smart learning opportunities with SK
Telecom. This agreement aligns perfectly with our ongoing commitment to combine
research, content and technology to advance teaching and learning environments
around the world,” said Linda K. Zecher, president and CEO of HMH.


Under the agreement, HMH’s English-language education
content will combine with SKT’s T-Smart Learning platform to deliver
instruction and practice opportunities to students through their mobile


The initial offering will make available education
content and materials to Korean primary and secondary school students by
October 2012.


Both companies reiterated that they will continue to
develop additional offerings that provide device-based educational materials to
students in an array of additional markets including China and India.


The service provider has also announced that content will
be accessed initially via Samsung Android tablets and will be sold to both
consumers and institutions.


This alliance is especially meaningful, as it enables us
to establish a foundation for next-generation offerings that combine the latest
technology and content. Together with HMH, we expect to enhance student performance
and expand the mobile education business globally,” said Bae Joon-Dong,
president of Network Operations Business at SK Telecom.


HMH will provide content from more than 1,000 of its
acclaimed titles including Destination
Math, SkillsTutor and Science Fusion, while SK Telecom will
develop the viewers, apps, billing systems, certification systems,
synchronization functions and other platform functions required for content


SK Telecom posts 2% increase in revenue to 3.98 trillion won in
first quarter


Recently, SK Telecom posted revenue of 3.98 trillion won
for the first quarter of 2012.


Promotional campaigns for faster fourth-generation mobile
services using the LTE technology helped the Asian telecom operator post
significant revenue.


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