Spark New Zealand reveals three-year strategy

Spark New Zealand released details of its three-year strategy covering the period FY21 to FY23.
Spark New Zealand CEO Jolie Hodson
The new business strategy is focussed on Spark’s established markets of wireless, broadband and cloud, as well as three future growth markets – IoT, digital health and sport.

The telecom operator believes that its investment in 5G, edge computing and network slicing will open up new opportunities in wireless and will enable smart business solutions beyond connectivity alone.

Interestingly, Spark New Zealand did not reveal its Capex plan as part of the business strategy.

Spark earlier said it will manage part of the country’s allocation of 5G spectrum as it prepares for a rollout of the mobile technology over the next year.

The Kiwi telecom and digital services provider said it will be offered management rights to 60 MHz of a 3.5 GHz spectrum in 5G mobile phone technology.

Spark plans to roll out 5G services in a number of major centres over the next year and said it was keen on working with the government to accelerate the timeline for a longer-term spectrum auction currently scheduled for November 2022.

“Our end-to-end digital services capability across cloud, security and service management positions us well to accelerate digital transformation as businesses adapt to Covid-19,” said Spark CEO Jolie Hodson, revealing the business strategy.

The telecom operator said its FY23 aspiration is to be primarily wireless, digitally native and a leading cloud custodian, with 5G and IoT deployed nation-wide and unconstrained capacity.

Spark will remove data caps on Unplan Metro wireless broadband plans from 23 September 2020.

“We are starting with strong market momentum, an engaged team, a leading network and a diversified business that is well positioned to support New Zealand to adapt and thrive in an increasingly digital world,” Spark Chair Justine Smyth said.

Jolie Hodson said the company will focus on a set of organisational capabilities that will differentiate Spark and provide better experiences for its customers – fuelling growth in both established and future markets.

“Our network investment will continue, with a focus on our 5G rollout and on building unconstrained capacity in wireless, which will allow us to respond to the increasing demand for data from our customers,” Jolie Hodson said.

Spark New Zealand reported revenue growth of 2.5 percent to $3,623 million for the year ending 30 June 2020.