American wireless operator Sprint has slashed the price of its unlimited plan to add subscribers from rival network operators.

Both T-Mobile and Verizon announced unlimited plans recently.

Sprint is offering unlimited plan at $22.5 per line for four lines, promising 50 percent less cost than Verizon’s newly announced plan. “Customers save even more compared to AT&T’s current unlimited plans, which require a DirectTV or U-verse contract,” said Sprint.

Wireless customers who switch to Sprint will get HD-quality streaming video and 10GB of mobile hotspot per month.

Customers sign up for Unlimited Talk, Text and Data with Sprint AutoPay and get the first line for $50/month.

Consumers can get up to four lines for $90/month.

Wireless users can get more information www.sprint.com/unlimited. They can also visit local Sprint store, or call 1-800-SPRINT-1 for more information.

Customers who switch to Sprint can lease the iPhone 7 for 18 months for $0 monthly payments with a qualifying device trade-in.

“Only Sprint can offer the best price for unlimited – 50 percent off Verizon and AT&T unlimited plans – and a network that can handle the data demands to meet customers’ needs,” said Marcelo Claure, Sprint president and CEO.

Sprint claims that it more than 160MHz of 2.5GHz spectrum in the top 100 U.S. markets. Sprint says it has more spectrum than any other carrier across the nation.

Steve Vachon, research analyst, recently said that Sprint’s success is being buoyed by its renewed focus on unlimited data plans as consumers gravitate to the programs because they are more cost-effective in supporting prolonged video and music streaming compared to tiered data plans.

“Unlimited data will be the centerpiece of Sprint’s postpaid strategy in 2017, and the company will continue to offer aggressive pricing promotions and may also begin to tuck taxes and fees into its rate plans to widen its pricing advantage over T-Mobile One programs,” Steve Vachon said.