Vodafone launches Green Bill initiative

A staff member poses with a mock oversized Vodafone Secure SIM card at the Vodafone booth at the CeBit computer fair in Hanover, March, 5, 2012. REUTERS/Fabrizio Bensch/Files
Vodafone India announced Green Initiative aimed at encouraging the use of e-bills or Green Bills, reducing the use of paper.

The Vodafone Green Bill initiative seeks the support of new post-paid customers to help save paper and in the process reduce carbon emissions.

As part of the celebration of World Environment Week from June 6 – June 11, Vodafone will gift a tree to all new post-paid customers walking into the Vodafone Store who opts for a Green Bill.

The mobile customer will receive a special certificate of acknowledgement for supporting the green cause and a record of the tree planted in his/her name via email within a few weeks of acquiring the new Vodafone post-paid connection.

The Green Bill initiative is live in Vodafone stores across Mumbai, Delhi, Maharashtra and Goa, Karnataka, Andhra Pradesh, Kerala, Kolkata, West Bengal, Uttar Pradesh (West) and Gujarat.

As per the internal estimates of the telecom operator, Vodafone India saved over 313 million (A4) sheets of paper in FY15-16.

Sandeep Kataria, director – Commercial, Vodafone India said: “As we grow our business, we are utilizing our technology expertise to make a difference to the lives of our customers and the environment we live in.”