Vodafone announced the appointment of former Net-A-Porter executive Lori Cunningham to lead digital and business development for its consumer smart technology business.

Lori will oversee the digital, e-commerce and business development teams of the Smart Tech group, taking on responsibility for driving growth and creating effortless digital e-commerce experiences.

Lori joins Vodafone with over 20 years’ experience across industries including Internet service, property and publishing, having held senior positions in businesses such as Countrywide, Telegraph Media and Johnston Press.

After starting her career as a strategy consultant with consulting firm Booz Allen, Lori later moved to AOL and then Net-A-Porter, where she set up the company’s new business function.