Vantrix, a provider of mobile video
optimization and delivery solutions, has been selected by a Tier 1 Operator in
North America for its video mediation platform.
Under the agreement, Vantrix will provide
mobile video usage analysis, policy enforcement, and bandwidth optimization for
3G and 4G Networks.
Consumer interest for over-the-top mobile
video continues to grow exponentially, reaching two thirds of the world’s
mobile data traffic consumption by 2015.
As the industry moves towards 4G/LTE,
mobile operators will see this trend provide a significant opportunity and
challenge: They must find ways to monetize the traffic while efficiently
dealing with the surging demand.
Vantrix Mediadvance, a video mediation
platform supported by a suite of products, provides mobile operators with
unprecedented intelligence and visibility, thereby enabling them to control,
analyze, and enforce policies for all the video traffic in their network, all
while providing an excellent user experience.
Vantrix Mediadvance provides operators with
a holistic platform for their mobile video needs, including multi-screen video
delivery and optimization. Using this technology the operator will benefit from
detailed views, reporting, and analysis of network usage as it relates to video
services.
The solution will provide crucial
information on video traffic and will allow the Operator to have insight into
how best to utilize the video mediation platform towards improving network efficiency,
understanding where and how to apply video optimization, as well as providing
greater flexibility and control in how video services are charged for in the
future.
“Managing the surge in mobile video
continues to be one of the top priorities of operators around the world,” said
Allan Benchetrit, president & CEO of Vantrix.
“With a better understanding of the usage
patterns of their subscribers, operators will be able to enforce the most
appropriate policies, leading to more effective bandwidth usage and billing
scenarios. This level of insight will lead to a better understanding of how the
Operator can best serve their customers’ mobile video needs while making the
most efficient use of their bandwidth,” Benchetrit added.
By Telecomlead.com Team
[email protected]
