Roku announced that the number of global active accounts now exceeds 70 million against 60.1 million in Q4 2021.
Streaming hours were 23.9 billion in Q4 2022 and 87.4 billion for 2022, a 19 percent increase year-over-year. Roku remains the #1 TV streaming platform in the U.S., Canada, and Mexico based on hours streamed, according to Hypothesis Group.
“Roku is laser-focused on delivering affordable, easy-to-use products and an operating system that makes streaming accessible to all. We look forward to continuing to bring innovative and delightful experiences to more and more viewers this year,” said Roku Founder and CEO Anthony Wood.
In 2022, time spent streaming surpassed cable for the first time, according to Nielsen. In 2023 less than half of U.S. households are expected to have legacy pay TV, providing an opportunity for greater streaming adoption, eMarketer predicts.
Roku’s active account milestone was reached as the company announced its first-ever Roku-branded TV on Jan. 4. The launch of Roku Select and Roku Plus Series TVs are the first ever to be both designed and made by Roku. Roku Select and Plus Series TVs will be available in the U.S. in spring 2023.