By Telecom Lead Team: The GSMA announced the winners of
the 17th Annual Global Mobile awards, held at the GSMA Mobile World Congress in
Barcelona.

 

The 2012 Global Mobile Awards continue to showcase the
greatest, most creative and innovative products and services driving the mobile
ecosystem today and into the future. With a record number of high caliber
entries this year, it is a significant achievement to have been honored in
today’s ceremony,” said Michael O’Hara, chief marketing officer, GSMA.

 

The winners of the 2012 Global Mobile Awards are:

 

Best Mobile App for Consumers

Winner: Rovio Entertainment – Angry Birds Rio

 

 

Best Mobile App for Enterprise

Winner: Citrix Systems – Citrix Receiver

 

 

Judges Choice – Best Overall Mobile App

Winner: WhatsApp – WhatsApp

 

 

Most Innovative Mobile App

Winner: SwiftKey

 

 

Best Mobile Advertising & Marketing Campaign

Winner: Brandtone – Carling Black Label Be the Coach

 

 

Innovation in Mobile Advertising

Winner: Poken, the Leading CMS for NFC

 

 

Mobile Marketing & Advertising Agency of the Year

Winner: [am.o.bee]

 

 

Best Enterprise Mobile Service

Winner: Fiberlink – MaaS360

 

 

Best Consumer Mobile Service

Winner: Google – Google Maps for Android

 

 

Best Network Product or Solution for Serving Customers

Winner: Turkcell – Turkcell TiklaKonus

 

 

Best Product, Initiative or Service for Underserved
Segments

Winner: Safaricom – Grundfos

 

mWomen Best Mobile Product or Service for Women in
Emerging Markets

Winner: Etisalat, Qualcomm, D-Tree International and
Great Connection Inc. – Etisalat Mobile Baby

 

Best Use of Mobile in Emergency or Humanitarian
Situations

Winner: UBL Omni – transparent and efficient Cash
Disbursement service after the 2009 IDPs Crisis and the 2010 Flood Crisis

 

 

The Green Mobile Award

Winner: Flexenclosure – E-site

 

 

Best Mobile Health Innovation

Winner: Etisalat, Qualcomm, D-Tree International and
Great Connection – Etisalat Mobile Baby

 

 

Best Mobile Innovation for Education or Learning

Winner: OnPoint Digital – CellCast Solution

 

 

Best Mobile Innovation for Automotive, Transport or
Utilities

Winner: Ford Motor Company – Ford SYNC with Emergency
Assistance

 

 

Best Mobile Money Innovation

Winner: Etisalat, MasterCard and Oberthur Technologies –
Etisalat Commerce

 

Best Mobile Innovation for Publishing

Winner: Financial Times and Assanka – The Financial Times
Web App

 

 

Best Smartphone

Winner: Samsung – Samsung Galaxy S II

 

 

Best Feature Phone or Entry Level Phone

Winner: Nokia – Nokia C3-00

 

 

Device Manufacturer of the Year

Winner: Samsung

 

 

Best Mobile Tablet

Winner: Apple – Apple iPad 2

 

 

Best Embedded Mobile Device (Non-Handsets)

Winner: AT&T – Garmin GTU 10

 

 

Best Mobile Broadband Technology

Winner: KT – KT’s Premium WiFi Solution

 

 

Best Infrastructure Technology

Winner: Alcatel-Lucent – lightRadio Network

 

 

Best Technology Breakthrough

Winner: Vodafone Group – Quad Rate Technology: an evolved
path doubling the efficiency of mobile voice

 

 

Best Cloud Based Technology

Winner: Appcelerator – Titanium Integrated Development
Platform

 

 

Best Technology Product or Solution for Safeguarding and
Empowering Customers

Winner: Cloudmark – Cloudmark Mobile Messaging Security
Suite

 

 

GSMA Chairman’s Award

Joint winners: KDDI, NTT DOCOMO and SOFTBANK MOBILE

 

 

Government Leadership Award

Winner: Government of the Republic of Colombia

 

[email protected]

 

Please
see the complete coverage of Mobile World Congress here