S Tel launches Chote Miyan Bade Miyan series


Telecom service provider S Tel announced a series of
attractive tariff plan under a common umbrella of CHOTE MIYAN BADE MIYAN for
its subscribers in Odisha.


S Tel subscribers can now choose a plan of their choice
to match their budget and specific needs from a plethora of larger (Bade
Miyan
) as well as smaller denomination  (Chote Miyan) plans
comprising of rate cutters, bulk minutes for every segment ( Local, STD, ISD
)
along with  SMS and GPRS packs.


During recent surveys conducted by S Tel, it
was found that most customers were not aware of the Special Tariff Benefits
beings offered by various operators,” said Shamik Das, CEO, S Tel.


More so, these offers were so confusing that
they were not able to compare them as well. True to S Tel philosophy of
offering simple and uncomplicated yet attractive products, company has created
a simple bouquet of products under 2 ranges – CHOTE MIYAN and BADE MIYAN. It is
a series of chosen product packaged to match customers largest to the smallest
communication needs,” Das added.


S Tel will continue to position itself as
simple and transparent brand that speaks the language of the local people,
belongs to them,  and seeks to uncomplicated and demystify the lives of
mobile user. The brand’s purpose is to inspire inclusiveness, which resonates
in everything it does – be it our tariffs, VAS, customer care or distribution.


With introduction of the ‘CHOTE MIYAN BADE MIYAN’ series, we have
given our subscribers in Odisha the recharge options that cater exclusively to
their
usage requirements and budget. The series has
been launched keeping
in mind the different needs of the consumers
,be it rate cutters or bulk minutes ranging from SMS, Local, STD or ISD calls
,along with SMS and GPRS pack. S Tel has in the
past & going forward will continue to bring unique and simple concepts to
the consumer that will be packaged to meet their unaddressed telecom needs,”
said Aravind Santhanam, COO, S Tel.


In the recent past, S Tel had launched Ghar Baithe
Mann Chahe plan chune,
a unique ‘Self recharge’ concept for its
subscribers. It also introduced a fascinating product to get connected to STEL – FRC 108. This pack enabled any new subscriber to come on board and enjoy free
local talktime and free internet upto 90 days continuously for a mere Rs. 108.


Targeting the youth segment, S
Tel introduced Mobile Internet services that provide Unlimited Download option
across Daily, 10 Day and Monthly Plans. With each recharge consumer stands to
get Free! Talk time.


S Tel Adda WAP portal offers FREE browsing on
subscribers WAP enabled phones where one can download ringtones, wallpapers,
themes, videos, animations and games. S Tel has also introduced two Voice based
service called Love Zone which provides love tips, shayari, and Mirch Masala
zone that provides bollywood gossips, movie and music reviews and celebrity
talk. This service is available on weekly subscription with unlimited usage.

 

S Tel also offers a basket of competitively
priced VAS services on SMS and voice platform. S Tel’s premium SMS alerts come
at just Re.1/SMS. Consumer can subscribe to different SMS Subscription Alerts,
Cricket, Jokes and Health at just Rs. 15 per month. At Re 1 they can also
access voice portal services focused on mobile education, exam results,
government jobs etc. Subscribers can also make new friends with Hum Tum, a
voice based chat service.


By TelecomLead.com Team
editor@telecomlead.com