Samsung targets $64 bn market with Galaxy Watch4

Samsung has launched Galaxy Watch4 and Galaxy Watch4 Classic — first smartwatches to feature the new Wear OS which is built jointly with Google.
Samsung Galaxy Watch4Galaxy Watch4 is equipped with Samsung’s groundbreaking BioActive Sensor.

Samsung’s Google-enabled Galaxy Watch 4 series, unveiled at Samsung’s Unpacked event, will allow Samsung and Google a real shot at the wearables market that is expected to be worth $64 billion by 2030.

“The Galaxy Watch 4 is the first device merging Google’s Wear OS and Samsung’s Tizen smartwatch platforms. This will allow increased developer and app support for Samsung and bring hardware expertise to Google, a win-win deal for both companies struggling to break Apple’s stranglehold in the smartwatch market,” Anisha Bhatia, Senior Analyst at GlobalData, said.

Galaxy Watch4 Classic will start at $349.99 for Bluetooth versions and $399.99 for LTE models and will be available in 42mm and 46mm variants in black and silver colours.

The devices are available for pre-order in select markets starting on August 11, with retail availability starting August 27.

“We have seen an incredible amount of growth for the Galaxy Watch series as consumers discovered the health benefits and convenience of wearables,” said TM Roh, President and Head of Mobile Communications Business, Samsung Electronics.

Galaxy Watch4 series boasts the first 5nm processor in a Galaxy Watch — with 20 percent faster CPU and 50 per cent more RAM, and a GPU 10 times faster than the previous generation, said the company.

The user can have up to 40 hours of battery life, and 30 minutes of charging can provide up to 10 hours of battery.