Telecom network vendor Ericsson has signed a seven-year playout services contract with media group BBC.
Playout services include the technology and operations that allow broadcasters to deliver programs to audiences through network, linear television channels.
The contract will cover playout and media management services for BBC’s portfolio of TV channels in the UK such as BBC One, BBC Two, BBC Four, CBeebies and CBBC, interactive Red Button service and BBC World News, available in more than 200 countries.
“We provide a number of other broadcast and media services to the BBC including metadata, interactive services and access services. We look forward to strengthening this relationship further over the coming years,” said Thorsten Sauer, head of Broadcast and Media Services at Ericsson.