Brocade delivers Proven Infrastructure solutions through EMC initiative

Telecom Lead Asia: Brocade has announced its
participation in a new EMC initiative to deliver Proven Infrastructure
solutions for customers seeking transition to virtualization and cloud.


The new EMC VSPEX Proven Infrastructure, available
only through the EMC’s Velocity Program channel partners, can combine Brocade
cloud-optimized networking technologies with EMC unified storage and next
generation backup architecture.


Brocade’s decade-plus partnership with EMC has generated
a solid relationship built upon the successes of mutual partners and customers,
as well as the common belief that certain technology solutions should be
offered on an open-standards basis,” said Gregg Ambulos, senior vice president,
global channel sales, at EMC Corporation.


As SMEs seeks transition toward virtualization and cloud
they often grapples with the challenge of managing IT infrastructures and
ensuring application availability. Further, many do not have the in-house
technical expertise or resources available to larger enterprises to smoothly
make this transition.


In order to address this need, EMC VSPEX offers customers
a simple efficient and flexible means of deploying
virtualization and cloud technologies, without added layers of IT complexity or


The open approach of EMC VSPEX brings together
best-in-class technologies from leading vendors to create a set of highly
flexible IT solutions.


With its deep technology expertise and strong
consultative nature, the channel is the logical point of integration for data
center architecture design and private cloud deployments,” said said Barbara
Spicek, vice president of Global Channels at Brocade.


As part of its ongoing commitment to drive integrated
solutions via the channel, Brocade has announced the availability of programs
designed to assist and reward resellers in the selling of VSPEX solutions.


These programs, in conjunction with EMC’s efforts to
drive end-to-end enablement through the channel, provide partners with an
opportunity to both capitalize on these current industry trends, while
establishing themselves as the trusted advisor to the end customer.


Recently, Brocade
announced the introduction of The Effortless Network, its new vision. Based on
Brocade HyperEdge technology, it is designed to deliver new levels of
automation and simplification of the campus LAN lifecycle.


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