Lifecell, a leading operator in Ukraine and part of the Turkcell Group, has signed a multi-year services renewal agreement with Optiva.

The renewal allows Lifecell to leverage Optiva’s revenue and customer management solution to launch new offerings, expand its markets, increase service levels and rollout 5G across multiple geographic locations in the future.

Lifecell serves 8.1 million customers, representing approximately 70 percent of Turkcell subsidiary revenues.

The operator has partnered with Optiva since 2006, and its renewal provides for the enhancement of the Optiva Gold product offering for increased innovation, including new revenue streams and specific use cases that will support Lifecell’s 5G journey, said Alp Agcatas, CIO of Lifecell.