Qualcomm leads in cellular baseband market


Quarterly global cellular baseband revenue grew at 20
percent year-over-year to reach $3.5 billion, according to Strategy Analytics
Quarterly Metrics Service.


Strategy Analytics estimates that Spreadtrum baseband
unit volume share reached double-digits for the first time in Q1 2011, pushing
Spreadtrum into the top-five in terms of baseband unit shipments.


According to Strategy Analytics report, cellular baseband
market share rankings went through changes again in Q1 2011. Qualcomm ranked
number one in baseband unit volume and revenue share in Q1 2011, with the help
of its strong positions in CDMA, W-CDMA and LTE. Broadcom, Intel and Spreadtrum
continued their impressive recent growth in Q1 2011 with strong shipments.
MediaTek and ST-Ericsson both experienced declines in baseband revenues in Q1
2011 and compared to Q1 2010.


Intel cellular baseband revenue more than doubled in Q1
2011 on the strength of strong design-win momentum with tier-one handset
manufacturers. Despite the latest MeeGo setback, Nokia continues to be an
important baseband customer for Intel in terms of volume. However, Intel is
still noticeably absent in Nokia 3G phones,” said Sravan Kundojjala, senior
analyst, Strategy Analytics.


Strategy Analytics estimates that Spreadtrum baseband
unit volume share reached double-digits for the first time in Q1 2011, pushing
Spreadtrum into the top-five in terms of baseband unit shipments,” said Stuart
Robinson, director of the Handset Component Technologies service.


“Spreadtrum’s surging unit shipment growth can be
attributed to its aggressive pricing, international expansion efforts and
R&D subsidies from the Chinese government,” Sravan added.


By Telecomlead.com Team

editor@telecomlead.com