The size of the India tablet market fell 40 percent to 0.97 million in the third quarter of 2016.
India tablet market fell 40 percent to 0.97 million in the third quarter of 2016.
However, Indian tablet market achieved 2 percent growth sequentially.
Datawind has about 33 percent market share in Q3 2016, followed by Samsung at 16 percent. The festive season, coupled with new launches, helped iBall to beat Pantel (BSNL) and gain the third position, holding 13 percent market share during the period.
Tablet in 4G market witnessed about 45 percent growth. Lenovo took to the first position with about 39 percent market share, while Samsung and iBall held 30 percent and 17 percent, market shares, respectively. Meanwhile, the Wi-Fi enabled devices fell to around 20 percent.
“The tablets market is static with the rules of the game almost unchanged. In terms of shipments, the trend has been the same for domestic and global brands; they are maintaining a status quo for quite long time,” said Krishna Mukherjee, analyst at CMR.
The report said only 6-7 serious players will be remaining in the sector in the next couple of years.
There will be more exits from the tablet market as handset manufacturers such as Intex, Lava gradually make their presence felt and channelize upon their existing distribution features. In the past 3-4 years, about 40 players have exited the market. As 4G becomes the buzzword, the demand for the fourth generation tablets is bound to rise.
