“All over the world, Internet users continue to demand more data products and services,” said Ben Vos, vice president, Wholesale Operations, Sprint. “We provide this turnkey mobile broadband solution to enable our MVNOs to easily extend their brand to the mobile data space while driving incremental revenue. It is a true mobile broadband experience.”
The MVNO can also make access to its commercial website free to the customer, provide sponsored browsing, or create specialty plan types such as social media and premium access. When customers run out of time or data, they are re-directed back to the Web portal to purchase more service. A downloadable data meter mobile application also enables subscribers to track real- time data usage and receive alerts.
As this is a rental model, there are no device costs for the end-user, and the data on mobile hotspots is sharable for up to five concurrent devices. End-users can also earn loyalty rewards. There is also an administration Web portal for the MVNO to easily manage the devices.
In the purchase model, mobile broadband devices are sold to end-users through hyper-marts, grocery store chains, home improvement stores, consumer electronics, big box chains, online, or anywhere the end-user would want to purchase the broadband device. Retailers can tie in their loyalty programs so customers can also earn points with usage.
Sprint StarStar Me lets consumers use name instead of mobile numbers
Sprint also just launched an innovative service, called StarStar Me that lets customers use a name they choose in place of their mobile telephone number. StarStar Me allows consumers to choose a name, nickname or unique word in place of their mobile phone number.
